If you're an artist looking to increase your income and reach a larger audience, selling digital artwork is a great way to do so! Digital artwork is any piece of art that is created and distributed electronically, such as digital prints, posters, and photographs. Here are some tips to help you get started selling digital artwork:
Choose the right platform: Choose a platform that has a large customer base and is well-known for selling digital artwork. Popular platforms include Etsy, Society6, Redbubble, and Zazzle.
Promote your artwork: Use social media to promote your artwork and reach potential customers. Share images of your artwork and link to your store. Ask friends and family to share your posts. You can also use paid advertising and influencer marketing to get the word out about your store.
Use effective visuals: Effective visuals are key to selling digital artwork. Make sure your images are high-resolution and accurately represent the artwork. Include multiple, detailed photos of the artwork from different angles.
Offer great customer service: Customers appreciate good customer service and are more likely to become repeat buyers. Respond to inquiries quickly and politely. Offer sales and discounts to encourage customers to purchase more.
Experiment with pricing: Experiment with pricing to find the right balance between making a profit and attracting customers. Consider offering different levels of prints, such as limited-edition runs.
Selling digital artwork can be a great way to make money as an artist. With the right platform, effective visuals, and great customer service, you'll be well on your way to making a profit from your artwork. Good luck!